Ed Scholz
Sep 25, 2024

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To chart the levels of YouTube followers compared to the majority, we can outline a basic categorization that reflects the general distribution of subscriber counts across the platform. Here’s a rough breakdown:

Nano Influencers1–1,000Small channels, often personal or niche-focused.

Micro Influencers1,000–10,000Growing channels, starting to gain traction and a community.

Small Channels10,000–100,000Established presence with a dedicated audience.

Medium Channels100,000–1 MillionSignificant reach, often considered established or successful.

Large Channels1 Million — 10 MillionHighly influential, professional-level content creation.

Mega Channels10 Million+Among the top echelon, commanding a vast audience globally.

The majority of YouTube channels fall into the Nano and Micro Influencers categories, with most creators having fewer than 1,000 subscribers. The larger the subscriber count, the fewer the channels, creating a pyramid-like distribution where the Mega Channels are at the apex with the smallest number of creators.

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Ed Scholz
Ed Scholz

Written by Ed Scholz

prompt engineer, mentor, instructor, cognitive specialist, writer photographer.

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